Direct Bookings
Turn More Website Visits
Into Direct Enquiries & Bookings
An independent UK agency helping travel and accommodation businesses increase direct enquiries and bookings and reduce reliance on third parties.
More Direct Bookings
We help travel and accommodation businesses get found by the right people and turn their interest into direct enquiries and bookings. We look at your website and wider online activity, find what needs improving and get to work on the priorities that will make the biggest difference. You can leave the marketing to us or bring us in where your team needs support.
Trusted by travel and accommodation businesses
How it works
1
Review your direct booking setup
We discuss your properties and booking goals, then audit your website and marketing to identify issues, gaps and opportunities for more direct enquiries and bookings.
2
Create a prioritised direct booking action plan
Based on the audit, we create an action plan, starting with the improvements that will have the biggest impact on direct bookings. We include a schedule so you know what will be done and when.
3
Carry out the agreed improvements
We carry out the agreed work on your website and marketing, either as a defined project or through ongoing monthly support.
4
Track enquiries, bookings & return on investment
We track enquiries and bookings, review the return against your costs and use the results to decide what to focus on next.
Website & Marketing Support
What we can help
you improve
Your Website &
Booking Journey
We improve existing websites or build new ones, making it easier to explore your accommodation, tours or experiences and enquire or book. This includes clearer information, simpler navigation, mobile usability and booking forms.
book a demo
Reaching the
Right People
Through SEO, paid advertising, content and media outreach, we help people find what you offer. We target searches and audiences that match your business, whether you want to fill quieter periods or attract particular types of guests or customers.
book a demo
New & Repeat
Business
We use email campaigns, social media and other relevant channels to promote what you offer and give previous guests and customers reasons to book again.
book a demoTracking Enquiries
& Bookings
We set up or improve tracking so you can see where enquiries and bookings come from. We use the results to assess performance, improve campaigns and guide where your budget goes next.
book a demo
An Independent UK Team,
Working Alongside Yours
I’m Patrick, founder of Smooth Rentals. We specialise in helping travel and accommodation businesses get more from their websites and direct booking marketing.
We take the time to understand your business, what you want to achieve and where you need help. That might mean handling your marketing, carrying out a project or supporting the areas your team can’t cover.
You’ll know what we’re working on and why, with clear priorities, straightforward advice and everything kept together in your client portal.
Case studies
Results that
drive bookings
See what people have
to say about us
Real feedback from people growing their direct bookings
“We've been working with Smooth Rentals for a few months now who are running our Google Ads. They go above and beyond with their services, educating our staff in the process - very happy.”
Sue Garson
Safaris For Africa
"Patrick provided a clear and concise presentation, demonstrating specific market knowledge, understanding our needs and ambitions for the campaign."
Richard Simmons
Moor and Sea Holidays
"...By enlisting Pats support in managing our Google Ads strategy, we managed to be in the top rankings for key search words, on both a paid and organic search..."
Emma
Greenacres Glamping
Get in touch
Start generating
more direct bookings
Tell us about your goals, and we'll show you how we can attract the right traffic, and turn interest into bookings
Book demo